Globally, around two thirds of businesses are outsourcing employees for their sales and marketing departments. It’s a strong indication that hiring an offshore team for these functions is a significant asset that actually produces better output and gives these companies a competitive edge in their respective industries.
In the fast-paced digital environment of conducting businesses via online platforms and social media, generating sales and implementing marketing strategies have become more dynamic, more competitive, and more challenging.
Among the major concerns of marketing firms are getting qualified leads from their campaign efforts, high employee turnover due to burnout, increasing costs in acquiring more customers, unclear brand messaging, and low conversion from visitors to customers.
It’s a misconception that only a 100% onshore team would be the best solution to handle these issues, as being onshore would provide a deeper understanding of the local market. However, the same problems are bound to crop up and, as local talents are more expensive, this will eventually leave a costly impact on your business.
A more profitable solution would be to combine your onshore staff with an offshore team. Consider outsourcing marketing and sales functions if the following conditions apply to you:
- If your top-performing sales and marketing employees aren’t delivering quality output in their core duties due to focusing on low-value tasks that can lead to a decrease in revenue.
- If you’re having difficulty with your churn rates that can turn off potential customers and highly skilled talents.
- If you are unable to supervise and monitor multiple campaigns that become disorganized, thereby losing more opportunities to attract leads.
- If your organization does not have in-house creative services to produce rich content for your online and social media platforms.
- If you need dedicated sales representatives who can maintain your leads as they go through the levels of the sales funnel.
The Philippines is recognized as a global hub for outsourcing marketing and sales services as it is proven to be a cost-efficient and reliable solution to handle these issues. Low cost of living, excellent proficiency in English, and a highly skilled, well-educated talent pool — these are among the advantages of outsourcing in the Philippines that you can benefit from.
Twoconnect’s expertise in offshoring will provide you the most cost-efficient means to build your team to outsource essential sales and marketing functions. Our finely tuned recruitment process will give you the most qualified applicants that can fulfil your requirements and high quality standards.
At affordable rates, you’ll be able to save up to 70% on labour expenses due to the country’s low cost of living while remaining in full control of a seamlessly integrated offshore workforce dedicated to perform a range of high-volume work with optimum results.
Tasks include handling inbound/outbound sales, business development, digital marketing, creative services (content writing, copywriting, graphic design, video editing, etc.) and post-sales/customer services.
We can also provide the necessary equipment, workstations, and facilities for your offshore operations. This includes access to licensed software and subscribing to online platforms for efficient workflow (Google Analytics, SEMRush, WordPress, Facebook Marketing, Marketo, Salesforce, etc.). These platforms also provide accreditation and certification for your talents after training so they can perform more efficiently.
Other essential facilities include a well-maintained IT infrastructure to prevent downtimes and to secure your data, HR processes and employee engagement activities, and compliance with government regulations and your local standards.
Through our finely tuned recruitment process, we can outsource the most qualified candidates for the following job roles to assemble your offshore staff. Whether you need a small team or a whole department, we can scale it accordingly.
- Content manager
- Content writer
- Online community manager
- Digital marketing specialist
- Social media specialist
- Pay-per-click (PPC) specialist
- Website developer
- Art director
- Graphic designer
- Video editor
- Business support representative
- Search engine optimization (SEO) specialist
- Sales representative (voice/non-voice)
With Twoconnect, you can focus on your core responsibilities while your offshore team will provide the sales and marketing support you need for sustainable business growth.